We were given the task to redesign the first business card, so that it was an effective. To recreate the card I changed the fonts and ensured there was just one alignment. As the business is called "Awesome! Comics" I thought it would be appropriate to ensure that this stands out on my business card, so that it is clear that is the same of business, because on the original design it isn't clear at all. This created contrast in my design and using a large display font made sure that the card does not look boring or uninteresting. I used the typeface "Helvetica" with the information in the business card to guarantee that it still looks professional. To create further contrast I made the address bold, and the name and phone number thinner. In the original card there is no clear proximity or alignment, so i left aligned the text, and made sure parts of the text aligned with each other. In terms of proximity I made sure that it was clear which parts of the text linked together, so that the readers eye does not know where to look, unlike the first design, where it is unclear whether each piece of text actually links to one another.
This task has helped me greatly with how to create contrast in a piece of work whilst making sure my work doesnt look messy, unordered or conflicting.
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